A business can only progress through accurate demand forecasting in today\'s fast-changing market scenario. Supply chains and customer preferences are constantly changing in nature, and traditional methodologies of forecasting often need to catch up to these needs. Artificial intelligence (AI) and machine learning (ML) are revolutionizing demand forecasting, providing better solutions that are more accurate, adaptable, and responsive to real-time data. By integrating AI and ML, businesses can create more intelligent predictions, optimize inventory, decrease waste, and ultimately build profitability.